Eso Won Books was tapped as the exclusive bookseller for former First Lady Michelle Obama’s “BECOMING: An Intimate Conversation with Michelle Obama” book tour in Los Angeles. The second stop on a 10-city tour, the Forum in Inglewood, sold 15,000 tickets to the event.
Publisher Crown Books describes the 400-page memoir as a “deeply personal reckoning of a woman of soul and substance who has steadily defied expectations—and whose story inspires others to do the same.”
Released on November 13, “Becoming,” sold 750,000 copies on its first day and according to Associated Press, has gone on to sell more than 1.4 million copies in its first week. The memoir is on track to be one of the fastest selling books of 2018.
Eso Won’s “Becoming” bonanza began with special event that started at 7:00 A.M. the day the book arrived in the store and lasted until 7:00 P.M. Almost 500 copies were sold that day, including pre-orders.
“It’s probably our biggest book ever,” said Eso Won co-owner James Fugate. “We’ve never sold 2,000 copies of any book in one week.”
Eso Won’s second best-selling […]