Hundreds of people waited in line for hours as EsoWon hosted a book signing for American Ballet Theater Prima Ballerina Misty Copeland. Copeland was autographing her latest book, Ballerina Body.
Copeland made history in 2015 when she became the first African American female principal dancer with the prestigious New York-based American Ballet Theater. That same year Copeland made her Broadway debut in On the Town, was featured in the New York Times, 60 Minutes and was named one of Time Magazine’s 100 Most Influential People.
Ballerina Body is Copeland’s third book following her New York Times best-selling memoir Life in Motion and award-winning children’s book Firebird. In Ballerina Body Copeland shows women from all walks of life how to reshape their bodies with step-by-step advice complete with meal plans and workout routines.
Eager fans started lining up as early as 9:00 A.M. for the 12:30 P.M. – 3:30 P.M. signing.
With sales of over 400 copies of Ballerina Body, EsoWon co-owner James Fugate estimates that the book signing was among the most successful in the last few years. Other successful EsoWon book signings include Cookie Johnson’s “Believing in Magic,” activist and attorney Connie Rice’s “Power Concedes Nothing” and Jerry Rice’s “50 years, 50 moments: The Most Unforgettable Plays in Super Bowl History.”
EsoWon wasn’t the only beneficiary of Misty Copeland’s personal appearance. Stores and restaurants throughout the Village experienced a boost in foot traffic and sales.
Marlene Sinclair-Beckford owner of Ackee Bamboo and Adassa Café said sales in both her restaurants increased as a result of the book signing. “EsoWon has done a really wonderful thing for this entire community. We’ve all benefited,” she said.
Zambezi Bazaar owner Jackie Kimbrough also reported increased sales as a result of the book signing. “It was very, very good for us. People kept coming in. We had steady business all day.”
For a list of upcoming book signings at EsoWon, visit their website at EsoWonbooks.com.